Customer Archives | AQ Bottled Water

Make the most of your destination hotel

Make the most of your destination hotel

Here on the AQ Bottled Water blog, we often talk about bottled water provision for our hotel clients. We’ve looked at own label branding for holiday cottages, how to make sure your brand is seen at local destinations, and how to get involved with local opportunities.

But what about when your hotel IS the destination? What do you do then?

Earlier today The Telegraph printed a list of the best zoo hotels in the UK, with rooms looking out over the enclosures, and special zoo access included in the price. And you don’t have to look far on the we to find …
Your brand is different to everyone…

Your brand is different to everyone…

We’ve noticed a real trend lately in advertising, towards individual experiences of brands.

We all remember the classic ‘How do you eat yours?’ campaign for Cadbury Creme Egg, but these days it seems Oreo have got in on the act too, with this 2015 advert.

And they’re not the only ones.

How do your customers see your brand? What is their relationship with it? There are lots of ways to find out. Reach out on social media, put together a survey, or even a focus group, and find out what they enjoy about your product, and how it fits into their …
Bespoke beauty and brand loyalty

Bespoke beauty and brand loyalty

Research has shown that, where the beauty industry is concerned, around 50% of customers will stick with their facial care brand of choice for years.

With many other industries worried that brand loyalty is on the decline, how do they do it?

Boots No7 brand may have the answer in their new ‘Match Made’ service. Put simply, they’ve created a gadget that expertly matches skin tone to a set range of colours. This colour is then used as a base, from which they can choose the perfect lipstick shades for their customer from, you guessed it, the No7 range.

This is a clever …

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