We’ve All Gone Cyber this Monday

As many of the bespoke branding solutions our water bottles provide are for clients in the retail sector, it’s important for us to keep an eye on shopping trends and news.

Unless you’ve been living under a rock, it’s impossible not to notice that today is what’s known as Cyber Monday. For the past couple of years, in a relatively new tradition we Brits have adopted from our American cousins, Cyber Monday, a day of digital discount sales, has followed Black Friday – a major shopping sale day in stores nationwide.

This year, however, retail analysts have noted a marked …