This week, we’ve been thinking about the rise and rise of ‘buzz’ days on social media, from #BlackFriday to, most recently, #BlueMonday.

What’s the best way of making sure your brand joins these conversations effectively?

It seems to us that it’s all about ideas. Here’s a great article on some of the ways different brands attempted to cheer us all up on #BlueMonday this week.

http://www.thedrum.com/news/2015/01/19/bluemonday-how-brands-tried-spread-joy-social-media

Which is your favourite?

Did you brand tweet anything to engage your audiences with #BlueMonday?

If not, put it in the diary for next year!

• January 23rd 2015
• #BlueMonday / brand / Buzz words / Facebook / Social Media / Twitter
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