The way the world consumes water is changing. In the U.S. alone, bottled water sales are set to surpass those of carbonated beverages in the next five years. In 2012, American consumers spent $11 billion on bottled water, and that number continues to rise each year.
The question is, how can you use this to your company’s advantage?
With the increased consumption of bottled water, offering labeled bottled water to your customers is not only logical it also makes good business sense. Using bottled water with your logo to promote your business creates a positive memory about your company and increases the likelihood of repeat business.
For some, utilizing bottled water in a more professional setting is equally powerful for marketing. Conference bottled water makes for a quick and easy way to communicate your brand without annoying or getting in the face of your potential customers.
Bottled water marketing isn’t just a trend, it’s the newest and best way to get your brand front and center of a large audience.
Think about it. How many people consume bottled water? How often do you see a person carrying a bottle of water? The answer is probably more times than you can count.
Failing to maximize on this large audience causes you to lose out on a large marketing opportunity. The world’s largest businesses already use labeled bottle water to market their company. You’ll find bottled water in five star hotels, at international business conferences, and even in local car dealerships. Any where people are you’ll find bottled water.
Another aspect to consider is the fact that convenience store bottled water is 300 times more expensive than tap water. That price hike is steep, undoubtedly, but if you can offer FREE bottled water with your logo to customers, they’ll jump at the chance to get a free product.
Capitalize on this marketing trend by hiring a business that knows how to create attractive and brand friendly logos. We use only the best spring water in our bottles and include customized logos that fit your current marketing plan. Explore this opportunity and see for yourself what the ROI is.
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